Expansion of United Press from a modest news agency to one that addresses numerous areas
United Press is actually a reputed news agency that carries with itself an experience of a century. Established in 1907, this news agency was at precisely the same league as some of the most prominent and successful news agencies such as Reuters and Associated Press. The primary publication of the United Press was its afternoon newspapers that were very comprehensive and carried information from all spheres such as sports, entertainment, health, world news etc. However with the decline in newspaper publication because of the increased rise in popularity of news on the television, United Press proceeded the road of decline. However, by the year 2000, this news agency was bought over by way of the company News World Communication and this activity contributed to a significant improvement in the fortunes of United Press International.
Following the incorporation of this news agency under the umbrella of News World Communication, there were numerous changes which were incorporated in the format of the publication. The publication began exploring opportunities beyond the realm of domestic and international news making its foray into the world of sports, entertainment, business, science and health. It also aimed to get to a wider audience and also hence began filing its news articles nit just in English but in Arabic and Spanish as well.
Along with this alteration of format United Press started to expand globally and established offices in countries including London, Beirut, Santiago, Hong Kong, Tokyo and Seoul with its headquarters tucked away in Washington D.C. They chose Washington as the area for establishing their headquarters as this state was the hub of all of the policy making organizations irrespective of them being government bodies or non government bodies. It is because of the exhaustive, in dept, comprehensive and qualitative information this news agency provides that it has achieved the status to become one of the leading providers of important information to a number of organizations such as media units, business houses and several government organizations.
The news content and stories are published each day on their own active website called upi.com. This website has a very wide reach and has an online audience that is growing at a fast rate. It has been estimated that almost over 2.8 people visit this website each month and they’ve been seeing a consistent surge of these numbers.
The reason for this escalating reader base can be attributed to the massive amount products which this news agency offers in 2 formats; one that of news analysis and the other that of news briefs. Apart from this they also function as a sports news agency, a business news agency, a science and health news agency etc, providing detailed reports and sector analysis of every of these divisions. Apart from offering case specific information, the United Press news agency has on offer a classical news format called News track that collates information from all the news sources.